The European travertine market is not only shaped by color or finish, but also by size and format diversity. Each country’s architectural preferences influence the dimensions most in demand, making sizing strategy a key factor for wholesalers targeting consistent sales growth.
Tile and slab dimensions directly affect installation speed, design appearance, and material cost-efficiency. Large formats create a seamless, modern look, while smaller tiles offer more detailed and classic patterns.
30x60 cm: The most common choice for floors and walls.
60x60 cm: Ideal for contemporary residential projects.
40x80 cm: Popular for exterior wall cladding.
Slabs (120x240 cm+): Preferred for luxury and commercial interiors.
1.2 cm: Lightweight, suitable for walls.
2 cm: Durable for high-traffic flooring.
3 cm+: Structural strength for stairs, countertops, and exteriors.
Germany & Switzerland: 60x60 and 40x80 cm Silver Travertine with polished finishes.
France & Italy: 30x60 Classic or Light Travertine for interiors.
United Kingdom: 30x30 and 40x40 Walnut Travertine, tumbled finish.
Romania & Poland: 2 cm thick Standard Mix Travertine for budget projects.
Spain & Malta: 60x120 cm Gold Travertine for hotels and lobbies.
Austria: 3 cm thick Light Travertine facade panels.
Pool Decks: 30x60 cm honed or brushed travertine.
Hotel Lobbies: 60x120 cm polished slabs.
Luxury Villas: Large-format Silver or Gold Travertine.
Gardens & Patios: 40x60 cm tumbled Walnut Travertine.
Facades: 2–3 cm thick vein-cut slabs.
European buyers demand strict tolerances (±1 mm thickness, ±0.5 mm edge accuracy) and palletized, labeled shipments for seamless import logistics.
Turkey remains the leader in travertine exports, not only for quality but also for its custom cut-to-size capability. Producers in Denizli and Afyon can deliver bespoke dimensions for specific architectural projects across Europe.
The upcoming years will see growing demand for:
Large-format slabs (120x240 cm and above)
Thin tiles (<1 cm)
Lightweight composite travertine panels
Providing the right size and format tailored to European demand ensures higher sales performance and customer retention. Turkish manufacturers’ flexibility and precision continue to set the standard in the global travertine industry.